Pakistan: Mobilink relaunches Jazz umbrella brand

Telecompaper.com  25.04.2016

 

Pakistani mobile operator Mobilink has relaunched its youth brand dubbed “Jazz.” Jazz was Mobilink’s youth brand that was absorbed into the “Mobilink” brand when the company re-branded itself in 2013 after VimpelCom had acquired Orascom. With a refreshed logo and a new identity, Jazz is expected to become Mobilink’s umbrella brand.

 

Pakistani mobile operator Mobilink has relaunched its youth brand dubbed ‘Jazz’, The News Tribe reports. Jazz was Mobilink’s youth brand that was absorbed into the’Mobilink’brand when the company re-branded itself in 2013 after Orascom was acquired by VimpelCom. With a refreshed logo and a new identity, Jazz is expected to become Mobilink’s umbrella brand, Phone World reports. The Jazz ecosystem will encapsulate multiple products and services offered by Mobilink. Mobilink will use the tagline’Duniya ko Bataa Do'(‘Let the world know’) as the new slogan for its Jazz brand.

 

http://www.telecompaper.com/news/mobilink-re-launches-jazz-umbrella-brand—1140278

 

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